The story
The brief
Sanofi needed a global corporate campaign that moves away from clinical messaging and tells human stories instead: real people living with conditions like type 1 diabetes, MS and atopic dermatitis, who keep chasing their dreams.
What we did
We did the timeline editing and versioning for the campaign’s social and digital films. We cut the stories of Xavier, Céline, Kathi, Jade and others into vertical spotlight films, then versioned them for each market.
The result
68M impressions and 15.1M video views in the first month. The campaign won Gold at the Brand Film Awards 2026 (Corporate Film), Gold at the Creative Floor Awards 2026 (CGI) and Bronze at Clio Health 2026 (Visual Effects).
